Details

An Overview of Predictive Analytics for Practitioners

Speaker(s)Dean Abbott 

Duration: full day pre-conference, additional fee to attend

Track: Analyze & Interpret

Predictive Analytics (PA) has emerged as a “go to” approach to creating data-driven business decisions. The science of PA is not new, the algorithms are not new. What is new is how these techniques are applied to big and small data as organizations collect and integrate data that provide better information for predictive modeling.
This sessions will provide a practitioners overview to Predictive Analytics and four of the most misunderstood topics: data preparation, sampling, the strengths and weaknesses of algorithms, and how to assess model accuracy. 


Dean Abbott

Dean Abbott is Co-Founder and Chief Data Scientist of Smarter Remarketer, Inc., and President of Abbott Analytics, Inc. in San Diego, California. He is an internationally recognized data mining and... View More

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